TLT alumni, CEO of SimplyXML and friend of The Content Era, Doug Gorman, will be joining us for our February Thought Leader Thursday Event. Doug has repeatedly shown us what it takes to be a thought leader, having extensive knowledge of XML/DITA, content strategy and content KPI's. As a familiar face in the tech comm space, Doug has influenced the industry in a positive way, spreading the widely adopted idea:

"That the DITA editing experience should be simple yet powerful so that DITA based SME content can develop organically and intelligently. Standardizing and centralizing content are key components of content management, but having all content types integrate and flow into a single source dynamic publishing architecture is the holy grail of content.”

In this session, Tom and Doug will show what SME's and content contributors can do to enhance their current MS Word environment by adding a layer of sophistication with SimplyXML. They will also discuss why structured authoring is so important, and how implementing structure early in the content creation process can improve all aspects of delivery down the publishing line.